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Goal Setting as a Content Creator – 5 Easy Steps!

Why have goals? 

Goals are one of the best ways to get motivated and give yourself a bit of a confidence boost. Everyone from business people to Soap Opera stars set-goals for themselves because goals contribute to vision and motivation and can help set you up for success. 

What are your goals? 

Grab a notebook and a pen, we’re work-shopping this. Make a list of the goals that you want to achieve. Do you want to be a full-time Twitch streamer? Do you want to increase your views or follower account. Think about your purpose and what you really want to achieve. This will really help you work out what your goals should be. 

Set SMART Goals

Using the below example, we are going to work through one way of setting goals. One way of setting goals is the SMART approach, this is a more traditional but applicable approach to goal setting. SMART goals are specific, measurable, attainable, relatable and time-based.

Using the below example we are going to explore SMART goals. As you read through this list, have a look at your goals. Are they SMART goals? Maybe there’s a way make them SMART goals?

SPECIFIC Don’t set a goal that is too out there or too messy or hard to understand (even for yourself). Use action words to state exactly what you want to achieve. 

“I want to grow my twitch stream”

MEASUREABLE Provide yourself with a method of tracking your progress. Using a target number/data will help you create a tangible goal to achieve. 

I want to grow my twitch stream to 25 followers”

ACHIEVABLE – When you choose your goal, make sure you have the capacity to achieve it. Your goals don’t have to be too high, they need to be within your scope of handling them. 

I am going to grow my twitch stream to 25 followers”

REALISTIC – Does your goal make sense? Does it contribute to your long-term vision? Do you have the resources to achieve this goal? Be real with yourself! Make sure you have the ability to get the goal done and that it’s beneficial and relevant to what you want to achieve in the long run. 

“I am going to grow my twitch stream to 25 followers. I am going to use Twitter to promote my Twitch channel”

TIME-BASED Setting a time-frame for your goal is important for checking your progress. Be specific on when you want to complete the goal by.  

“I want to grow my twitch stream to 25 followers in 3 months. I am going to use Twitter to promote my Twitch channel”


After you have determined what your goals are, take some time to think about what you have set yourself out to achieve. This is where you have a chance to look over your goals and see if they are executable. Do you have the means to complete these goals. There is nothing wrong with resetting your goals to make sure you are happy with them. 


From personal experience, goals have helped me stay accountable for making sure that I get tasks completed on time. 

If you are having a hard time committing to your goals, here are a few tips to help you stay on track:

  • Schedule your work time throughout the week i.e. 8:00PM – 10:00PM every Monday
  • Set reminders on your phone to make sure you complete a task
  • Download an app like Todoist to keep track of your goals and to-do list 
  • Speak to family about what you are wanting to achieve, they can help keep you accountable through friendly reminders or asking for updates
  • Prioritise your goal list and check off what can be achieved earlier 

You can achieve those goals that you are aiming for maybe all you needed was the right direction!

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